Bloomin' Creative

The guys from Incite Co recently turned their eyes towards flowers for a piece commissioned by Apple and shot on the iPhone 12 Pro.

They very skilfully demonstrate the use of stop-motion, slow motion and time-lapse to invent some truly stunning floral imagery with some very simple lighting techniques and clever use of black backdrops.

With the right know-how, this very beautiful and impactful footage is within reach.

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